Tourist Destination Management: Instruments, Products, and Case Studies
Nazmi Kozak, Metin Kozak
Informasi Umum
Kode
20.21.1829
Klasifikasi
338.479 1 - Tourism
Jenis
Buku - Elektronik (E-Book)
Subjek
Tourism
No. Rak
Tel-U Gedung Manterawu Lantai 5 : Rak 8b
Tel-U Purwokerto : Rak 4
Dilihat
80 kali
Informasi Lainnya
Abstraksi
This book provides a wide-ranging overview of the current state of tourist destination management and presents important recent research in the field. Contemporary theoretical and methodological approaches to management and marketing are discussed, and innovative practices with respect to both urban and rural destinations are described with the aid of many interesting case studies from across Europe and beyond. In addition, the volume addresses key issues such as governance, cooperation, the use of social media, and sustainability. A variety of influences on tourism development are examined, and efficient strategies for making destinations distinct are explored. The book will be a welcome addition and update to the existing literature and will be of interest to academics and practitioners alike.
- ERJ1F3 - MANAJEMEN BISNIS REKREASI DAN WISATA
- DBK3BAB3 - MANAJEMEN BISNIS
Koleksi & Sirkulasi
Tersedia 1 dari total 1 Koleksi
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Pengarang
| Nama | Nazmi Kozak, Metin Kozak |
| Jenis | Perorangan |
| Penyunting | |
| Penerjemah |
Penerbit
| Nama | Springer |
| Kota | New York |
| Tahun | 2019 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 0,00 |
| Jenis | Non-Sirkulasi |
